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jennielyonmarketing

Guess what? It’s Small Business Saturday! 😍😍😍⁠
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To thank you for supporting MY small business, today ONLY I’m offering 10$ off EVERYTHING In the shop with the coupon code SBS2020⁠
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This is just to show you how grateful I am for your support! Head to jennielyon.com/shop to claim the offer before midnight.⁠
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Happy Shopping!

Who out there is feeling like there’s not enough

Who out there is feeling like there’s not enough time left in 2020 to handle everything you’ve got left to do? ⏰⏰⏰⁠
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I have been looking forward to today for weeks! Today is one of the biggest business planning days of my year. Here are a few things I've been working on:⁠
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⏰Business Plan Update⁠
⏰Marketing Strategy Update⁠
⏰Content Audit⁠
⏰Website Audit⁠
⏰Social Media Audit ⁠
⏰Accounting Audit⁠
⏰SOP Audit ⁠
⏰Client & Team Onboarding Audit⁠
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It feels like a lot! However, I had a lot of workbooks that I've created over the years that help with a lot of these tasks! ⁠
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You can grab them in the link in bio if you are business planning! ⁠
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And of course, if you need help auditing your business or setting up systems, we’re here to help! What else can we do?

Do you have a favorite recipe that no Thanksgiving

Do you have a favorite recipe that no Thanksgiving would be complete without? 🥧🥧🥧⁠
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I could never imagine Turkey Day without pumpkin pie. Which is funny because I don't like pie! Haha! It just doesn't feel like Thanksgiving without it! I love the smell! ⁠
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On a more serious note - I'm really thankful for my business, my clients, and my amazing Instagram community. ⁠
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Happy Thanksgiving, friends! Tell me what you're thankful for! 🦃🍠🌽

Wow, 2020 has flown by (or has it?) It’s Thanksg

Wow, 2020 has flown by (or has it?) It’s Thanksgiving this week, and I haven’t even started my holiday shopping! 🦃🎁⁠⠀
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With Black Friday and Cyber Monday in front of us, small business owners are already beginning to search for gifts for their family, friends, and CLIENTS too. 😱🛒⁠⠀
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Usually, shopping for clients to show my appreciation is just another task to make the festive season even more stressful. 📝⁠⠀
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But guess what?! You don’t have to do it alone! In this week’s Podcast and Blog, I will share how partnering with a virtual assistant during the holiday season is a great way to free up your schedule so you can spend your time having fun with your family! 👨‍👩‍👧‍👦☃⁠⠀
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I’m also sharing great GIFT IDEAS from small to big that’ll spread holiday cheer to your clients and team. 💕✅⁠⠀
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Check out the LINK IN BIO for my latest #blog and my #podcast. ⁠⠀
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#customerservice #business #customerexperience #customersatisfaction #customer #happycustomer #service #customerappreciation #smallbusiness #marketing #love #customerfeedback #feedback #review #entrepreneur #happycustomers #testimonial #customers #customerreview #customercare #reviews #follow #instagood #digitalmarketing #thankyou #lovemyclients #lovemyteam

Eureka! I found gold! The pot of gold, that is! An

Eureka! I found gold! The pot of gold, that is! And it’s not at the end of the rainbow. 🌈🌈🌈⁠
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This golden epiphany came to me when I realized I currently have everything I used to dream of.⁠
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It's easy to get into the cycle of "I have to be better, I have to be bigger!" I like to take time at the end of the year to look at how far I've come. To celebrate all of my wins over the last year! ⁠
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What little rainbows are popping up for you this year? 🌈🌈🌈

Hello, friends! If you’re new around here, my na

Hello, friends! If you’re new around here, my name is Jennie and I'm your friendly digital marketer / virtual assistant. 👋👋👋⁠
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If you’ve been following me for a while, you’ll know that I’m unashamed to admit that I’m powered by therapy and meditation! ⁠
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I wouldn’t be able to survive my busy days without it! Double-tap if you’re also working to better yourself every day?⁠
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If you need help growing your business, I'm here!

How much would you guess you and I have in common

How much would you guess you and I have in common when it comes to the most important meal of the day? 🍓🍓🍓⁠
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I'm not much of a breakfast person, I usually have brunch! And if I could have falafel every day of the week, I’d be ecstatic. My husband makes me "waffle falafel" for lunch every day. Look it up, it's amazing! Pair that with a strawberry Bai and I'd be in heaven! ⁠
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On occasion, I’d maybe have a salad instead but I love falafel so darn much! Haha. ⁠
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What about you, friend? Similar at all, or totally different?

When I was first learning the ropes of digital mar

When I was first learning the ropes of digital marketing/virtual assistanting (19 years ago!) I have to admit it wasn’t pretty. 🍦🍦🍦⁠
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I made tons of mistakes, like the time I spent an entire Saturday setting up a CRM for my business that ended up NOT being the right solution!⁠
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But I kept climbing, and eventually, I got to where I am today, and I couldn’t have done it without my tenacity. As a kid, I was always told I was so stubborn. As an adult, I like to think of myself as tenacious. ⁠
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So, friend, if you are looking for a sign to not give up, this is it. Like this post, if you vow to keep going, even on the hard days.⁠
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And if you need help in your online business, let's chat! I'd love to help!

Ever wonder what really goes on in the shadows?😮😮😮⁠
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I’ve been a digital marketing/virtual assistant for 19 years now.⁠
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There are all sorts of challenges that come with running a busy digital marketing and virtual assistant firm, but one that can be hard to shake is my anxiety! ⁠
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I've struggled with anxiety since I was 13 and it was only recently (2 years ago) that I finally got extra help to manage it! LIFE-CHANGING!!! ⁠
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The secret to keeping my anxiety at bay is my therapist. I'm totally honest and proud to work with a therapist. A lot of people have a trainer for their physical health, I have one for my brain/mental health. ⁠
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I've been seeing my therapist for almost 3 years and I see her every week RAIN or SHINE. Even when the sun is shining in my life/business, I find it helpful to meet with her. Kind of like having a physical trainer, consistency for me is key! ⁠
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It’s never easy sharing your struggles, and posting this online honestly feels a bit uncomfortable. But you can’t fix problems in the shadows, so I’m bringing this one into the light.⁠
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Now it’s your turn! Share a struggle about your life/business and let’s see if I can help shed some light on it for you!

Do you know what's totally BANANAS about being a d

Do you know what's totally BANANAS about being a digital marketer/virtual assistant? 🍌🍌🍌⁠
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🍌Getting to work with the best bunch of clients out there!⁠
🍌Trying new strategies to grow my own business, so I can offer those strategies to my clients!⁠
🍌Every day is different! It's impossible to be bored!⁠
🍌Having an amazing team that supports me!⁠
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I love it! What's bananas about your business? Need a little banana-y fun in your business. Let's chat!

I'm working on my vision board for 2021! ❤️❤

I'm working on my vision board for 2021! ❤️❤️❤️⁠
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Here are a few things that are on my board:⁠
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❤️ Growing my overall biz by 20%⁠
❤️ Growing my Instagram by 100%⁠
❤️ Growing my email list by 50%⁠
❤️ Starting a NEW branch of my business ⁠
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What's on your vision board? I'd love to hear! ⁠
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Need help creating goals for 2021 - let's chat!

I bet the holiday shopping season is going to be a

I bet the holiday shopping season is going to be a little different this year. I doubt we’ll see many crowds outside Walmart and Target this Black Friday. 🛒🛒🛒⁠
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In 2020 it’s all about Cyber Monday. The online-only sales day the Monday after Thanksgiving. In 2019, Cyber Monday set a sales record of $9.4 billion, and many expect that number will grow by leaps and bounds in 2020 thanks to the pandemic. 💸📈⁠
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And to make sure you and your business don't miss out on this bumper day of sales, this week’s blog is all about the Importance of Digital Marketing on Cyber Monday, and Beyond! 👍🗓⁠
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I’m also sharing my FREE Making the Most of Social Media Workbook, a key element to Cyber Monday Success! 📝✅⁠
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Check the LINK IN BIO for my latest #blog and #podcast! ⁠
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#podcasting #podcasts #spotify #podcastlife #podcaster #podcastersofinstagram #podcasters #applepodcasts #soundcloud #podcastshow #applepodcast #newpodcast #podernfamily #newepisode #spotifypodcast #podcastlove #podcastinglife #podcastaddict #marketing #stitcher #episode #listen #instagood #iheartradio #youtuber #businesspodcast #podcastersofinstagram #podcastlife

I've spent most of the weekend working on my 2021

I've spent most of the weekend working on my 2021 business plan. I absolutely love checking things off my business planner (you can grab my free one in the link in bio) but you know what the cherry on top is? 🍒🍒🍒⁠
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It's looking back over the whole year and digging through all of the analytics and numbers to see where my business has grown the most! ⁠
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Here are the areas that have brought me the most traffic!⁠
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🍒Google (Hooray for SEO!)⁠
🍒Email list (See, those lead magnets work!)⁠
🍒Podcast (Being an authority in my space!)⁠
🍒Instagram (You guys are so sweet!)⁠
🍒Pinterest (Woo Hoo!)⁠
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Need help planning your digital marketing for 2021? Let's chat! ⁠
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Anyone else feeling especially thankful this month

Anyone else feeling especially thankful this month? 🎉🎉🎉⁠
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It’s like whenever November hits, my gratitude senses start tingling… And today I’m feeling grateful for a full Saturday to work on my business!⁠
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Here is what I'm working on today:⁠
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🎉My 2021 Editorial Calendar (grab it in the link in bio!)⁠
🎉My webinar is now ready to launch! ⁠
🎉Social media is mostly scheduled for the rest of the year! ⁠
🎉 My 2021 business planning. Hooray! ⁠
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I couldn't get all of this done without a CEO day on the weekend here and there! 🎉🎉🎉⁠
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What are you feeling thankful for today?

How do you give your very best ideas the steam the

How do you give your very best ideas the steam they need to become reality? 💡💡💡⁠
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I usually start by creating a flow chart. Next, I create a mock-up and full outline and we’re off! ⁠
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I've been doing this more to update processes and systems in my own business. ⁠
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It seems like I do this every November! I step back and look at my business and see where I can upgrade. ⁠
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How do you bring your ideas to life?

Do you sometimes forget to make time to acknowledg

Do you sometimes forget to make time to acknowledge an accomplishment before moving on to pursue the next? Guilty! ⁠
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I've been trying to remind myself to celebrate the small wins! ⁠
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Here are some small wins from this week:⁠
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🧁An amazing 1-hour membership site strategy session with a client! ⁠
🧁 An amazing webinar with a client who is killing it in her coaching business!⁠
🧁 Helping a client launch her first online course and seeing great results! ⁠
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What can you celebrate today? 🧁🧁🧁

Want a sneak peek into my morning routine? ⏰⏰⏰⁠
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⏰⁠ Up at 5 a.m.⁠
⏰⁠ Decaf Cappacino from my love @jura⁠
⏰⁠ Jot down the 3 things I am grateful for ⁠
⏰⁠ Scan my inbox for anything urgent⁠
⏰⁠ Look over my calendar⁠
⏰⁠ Plan my 3 biggest goals for the day⁠
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Then:⁠
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⏰⁠ Clean up house⁠
⏰⁠ Workout⁠
⏰⁠ Meditate⁠
⏰⁠ Get ready for the workday⁠
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It may seem like a lot, but this routine really sets my days up for success and always helps me keep the big picture in perspective! ⁠
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So there you have it: a glimpse into what fuels my productivity! What does your morning routine look like?⁠
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P.S. Now is a good time to start making new goals for 2021. Grab my free business goal workbook in the link in bio to get started!

Cheers to life’s simple pleasures, friends! 🍍

Cheers to life’s simple pleasures, friends! 🍍🍍🍍⁠
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Every day in business is full of micro-moments of joy. Here are some little nuggets from my day:⁠
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🍍While I was meditating today, Noodle my Pug came over and gave me a kiss on the nose!⁠
🍍My husband bought my favorite @BAI (Costa Rican Clementine) and hide it in the back of the fridge (we have a teenager, you have to hide your treats!)⁠
🍍 A new client hired me to create an entire webinar funnel for them! ⁠
🍍 My Instagram has grown by 250 new followers this week!⁠
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Are there any special micro-moments in your business that you need help with? Let's chat - click the link in bio. ⁠
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What’s one of life’s simple pleasures that you love?

As we approach the end of the year, how have you b

As we approach the end of the year, how have you been keeping on track with your goals? 📖📖📖⁠
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Do you an inspirational phone background or a vision board? Or are you more of the wishing and manifesting type? I have a bit of both tendencies. ⁠
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I have a vision board in my office, I write down my goals in a planner and I talk about my goals all of the time! ⁠
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Even though this year was easily the hardest and saddest of my life, I still reached HUGE goals like building a 2nd home in North Carolina (a goal 20 years in the making!), so I won't complain. ⁠
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How about you, friend? Were you able to keep your goals on track? Either way, you’re a winner in my book!⁠
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Looking to start goal planning for 2020? I have a goal check-in workbook to get you started in the link in bio!

Want to hear something funny? I started my busines

Want to hear something funny? I started my business because I saw an “opportunitea” and took it. ⁠
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Okay, not REALLY… I started it because having a child with special needs meant that I was going to need to be available for school meetings, doctor's appointments, and therapy on a very regular basis, but the pun was fun, right?⁠
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Looking back, it was a win-win. I was able to spend all of the time that he needed (he's doing amazing - working on a bachelor's degree and looking at law schools) and I get to work with a crazy smart bunch of clients helping them grow their businesses through digital marketing. ⁠
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Who could ask for more? ⁠
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And THAT’S a cause to raise a mug to!⁠
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If you’re interested in learning more, click the link in bio to set up a time to chat!

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Recycled Sweet Greens

Recycled Sweet Greens

Hello + Welcome

My name is Jennie Lyon. I am a green lifestyle writer, owner of a digital marketing & virtual assistant firm + mother of a teenage son in sunny South Florida. I post on simple, fun ways families can go green together - starting with my own.

My sustainable living content for families column at Applegate.

As a member of Target Inner Circle, you can check out my insider's scoop on the ways Target is committed to environmental sustainability, education, community safety, and healthy living.

My green lifestyle column at Cascadian Farm.

My sustainable design for children and families column at Inhabitots.

My column on educating families on healthy eating habits across the country at Stonyfield.

Follow me on Facebook

mysweetgreens@gmail.com

Sweet Greens is a daily green lifestyle blog with a focus on simple, fun ways families can go green together.

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Recent Blog Posts

How To Be More Self-Sufficient At Home
How to Respond to a Sub-Standard Medical Experience
The Morikami Museum and Japanese Gardens
5 Tips To Make Moving House More Sustainable
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